Monday, 15 July 2013

Contact with the band/artist

I emailed Arctic Monkeys' recording company Domino to ensure that all legal issues are covered in terms of me borrowing their song to use for my music video. This allows the company to acknowledge that I am aware of copyright issues and I have also respected their band's music by politely asking to use their song.

Song Lyrics - Crying Lightning

Outside the cafe by the cracker factory you were practisin' a magic trick and my thoughts got rude as you talked and chewed on the last of your pick and mix
Said you're mistaken if you're thinkin' that I haven't been caught cold before as you bit into your strawberry lace

And then a flip in your attention in the form of a gobstopper is all you have left and it was goin' to waste

Your past times consisted of the strange and twisted and deranged and I love that little game you had called cryin' lightnin'

And how you like to aggravate the ice-cream man on rainy afternoons

The next time that I caught my own reflection it was on its way to meet you thinkin' of excuses to postpone

You never look like yourself from the side but your profile did not hide the fact you knew I was approachin' your throne

With folded arms you occupy the bench like toothache, stood and puffed your chest out like you never lost a war

And though I try so not to suffer the indignity of a reaction, there was no cracks to grasp or gaps to claw

And your past times consisted of the strange and twisted and deranged, and I hate that little game you had called cryin' lightnin'

And how you like to aggravate the icky man on rainy afternoons uninvitin' but not half as impossible as everyone assumes you are cryin' lightnin'

Your past times consisted of the strange and twisted and deranged and I hate that little game you had called cryin' lightnin', cryin' lightnin'

Cryin' lightnin', cryin' lightnin'

Your past times consisted of the strange and twisted and deranged and I hate that little game you had called cryin'

Cryin' lightnin', cryin' lightnin'

Your past times consisted of the strange and twisted and deranged and I hate that little game you had called cryin'

Friday, 12 July 2013

Research into a Music Video Director; Chris Applebaum

Chris Applebaum is an American music video director, who has worked with a diverse range of artists, including:
  • Rihanna
  • Hilary Duff
  • The Mighty Mighty Bosstones
  • Mandy Moore
  • Natasha Bedingfield
  • Fountains of Wayne
  • Miley Cyrus
  • Demi Lovato
  • Selena Gomez
  • Britney Spears

He has also directed commercials, most notably the notorious Carl's Jr commercial featuring Paris Hilton. Twenty-one of his music videos have become #1 on MTV. He won MTV's Music Video of the Year in 2007.

An example of one of Chris Applebaum's music videos is the video for Fountains of Wayne's song, Stacy's Mom in 2003
http://www.youtube.com/watch?v=dZLfasMPOU4&safe=active

12th July

Today I finished my script I had been working on, as well as my shot list. These are both step by step ways to plan what I want to happen in my music video, and when. The idea of a shot list is that if someone were to read through it, they could film my music video themselves due to the detail involved. Filling out the shot list included shot type, for example master or single, camera shot, for example mid shot, long shot etc. and also a description of what's happening, amongst other categories.

Friday, 5 July 2013

5th July

I have now chosen a song to fit my music video idea, Arctic Monkeys - Crying Lightning
http://www.youtube.com/watch?v=fLsBJPlGIDU&safe=active
I have also begun developing my ideas for my music video such as the intro and outro. For the intro I've decided I'd like to display the band members finishing off their drinks in a pub, to them then leaving the pub and entering the car. The outro, after the car journey, will show the band leaving the car and entering a venue through double doors. As the double doors close, there will be a poster on the door advertising an Arctic Monkeys gig, to portray that they were on the way to their own gig the whole time to perform.


Thursday, 27 June 2013

Music Video Analysis 1

http://www.youtube.com/watch?v=3BxfpbyV-uc

The music video for OK Go’s ‘Get Over It’ begins with a shot of the band, looking bored, sat on an old brown leather sofa. After a few seconds of silence, it cuts to a shot of a wall covered with photos, some of which are of the band members, as the song begins. There are then a series of abstract, fast cut shots which all cut in time to the pace of the guitar playing. Some scenes include a ping-pong table, a piano, a wall with deer heads hung on it, and various sofas. Just before the vocals begin, there is a close-up shot of a microphone, with the lead singer coming into focus as he begins to sing. Then the video uses visual representations of key lyrics, e.g. for the line “all your wounds are full of salt”, the camera pans upwards on a shot of a salt-shaker. The pace of the cuts remains fast, with some images only appearing on the screen for a split-second, and in time with the beat of the lead guitar. This conforms to Goodwin’s theory on music videos, where he states that there is a relationship between both the music and lyrics and the visuals. Additionally, Goodwin claims that the demand of the record label will include the need for lots of close-ups of the artist (as this video does), which links to the concept of Marxism as ultimately the purpose of the music video is to sell the song. As well as close-ups of the artist, this video also uses close-ups of the instruments, in particular the guitars, which is a typical feature of an indie music video, as it is a mainly guitar-based genre. As the music builds to a crescendo, the camera begins to shake, suggesting the reckless nature and high volume of the song. However, the song pauses at this point and the band are shown playing ping-pong, before the song starts again, as most of OK Go’s music videos are designed to be funny in some way. As the song gets slower, the cuts turn to fades, which switch back to cuts when the pace picks up again, along with heavy lighting now being used. The video ends where it began, with the band sat on an old brown leather sofa.

Monday, 24 June 2013

Props List

Costumes:
Leather jackets
Sunglasses
Jeans
White, black, grey t-shirts (any plain)

Other props include a car, which will be the basis of the music video, as well as perhaps drumsticks, or maybe a guitar.